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Run Gum

As our first brand partner, Run Gum has a lot of pressure to deliver. Just kidding. It’s caffeine infused gum for performance, we are super excited to work with them!

When we started Becoming Ultra we knew community would be important. We wanted to create a place where runners of levels felt welcome. We are taking the same approach with the brands and products and people that we work with. Every brand has a person involved. We want to get to know the people, the why’s, the how’s, and make these relationships as transparent as possible.

cinnamon founder

This is why we will be doing regular podcasts with our partners. Listen to the first one with Run Gum’s “chief of stuff”, Nathan Woods HERE:

We will also be making this partnership interesting and fun for you, the listeners and followers of Becoming Ultra. Bi-weekly contests for products and services as well as some story telling from the heart of a start up in the performance space should keep you entertained and interested, we hope!


So as far as transparency is concerned. If you like what Run Gum is doing, support them. We are able to give the Becoming Ultra community a 10% discount (check it out).

Becoming Ultra will make a commission off of these purchases but we figure if it is something you would use anyway, we both win. Keeping this podcast and site going to help you is our main goal.

Run Gum and YOU are helping us do that!

Thanks and stay tuned and don’t forget to follow both Run Gum and Becoming Ultra on Instagram for chance to win some Run Gum!

Adventure coaching (1)


Scott is the founder of Becoming Ultra and spends most of his time with his family and ideas to get people moving!